Focus and Scope

Focus

Journal of Management Strategies and Innovation (JMSI) is an international peer-reviewed journal that focuses on the latest research and advancements in management strategies and innovation. JMSI aims to provide a platform for academics, researchers, and professionals to share insights, theoretical frameworks, and empirical studies that contribute to the development of effective management practices and innovative solutions in various industries.

Scope

JMSI welcomes original research articles, conceptual papers, case studies, and reviews covering a wide range of topics related to management strategies and innovation, including but not limited to:

1. Strategic Management

  • Corporate strategy and business models
  • Competitive strategy and market positioning
  • Strategic leadership and decision-making
  • Risk management and corporate governance
  • Strategic alliances and mergers

2. Innovation and Entrepreneurship

  • Innovation management and technology adoption
  • Business process innovation
  • Startups and entrepreneurial ecosystems
  • Digital transformation and disruptive innovation
  • Sustainability-driven innovation

3. Organizational Behavior and Leadership

  • Human resource management and talent development
  • Change management and organizational culture
  • Employee engagement and motivation
  • Leadership styles and organizational effectiveness
  • Workplace diversity and inclusion

4. Marketing and Consumer Behavior

  • Digital marketing strategies
  • Consumer behavior and market trends
  • Brand management and customer experience
  • Social media and influencer marketing
  • Data analytics in marketing decision-making

5. Operations and Supply Chain Management

  • Supply chain optimization and logistics
  • Lean management and process improvement
  • Quality control and business performance
  • Global supply chain challenges and innovations
  • E-commerce and digital supply chain transformation

6. Financial and Business Performance

  • Corporate finance and investment strategies
  • Financial risk management
  • Business sustainability and profitability
  • Accounting and financial reporting innovations
  • Fintech and digital banking trends

7. Public Policy and Governance in Management

  • Corporate social responsibility (CSR)
  • Ethics and governance in business
  • Policy-making for sustainable business practices
  • Government regulations and industry compliance

8. Industry-Specific Innovations and Case Studies

  • Healthcare management and innovation
  • Technology and AI-driven business models
  • Education and knowledge management
  • Hospitality and tourism management strategies
  • Green business practices and sustainability

Target Audience

JMSI is designed for academics, researchers, business practitioners, policymakers, and graduate students who are engaged in the fields of management, business strategy, and innovation. The journal seeks to bridge the gap between academic research and practical applications in various industries.

Article Types

JMSI publishes the following types of articles:
✅ Original Research Articles – Empirical and theoretical studies with significant contributions.
✅ Review Papers – Comprehensive reviews on emerging trends and future directions.
✅ Case Studies – Real-world business challenges and strategic solutions.
✅ Conceptual Papers – Theoretical discussions on management and innovation frameworks.